Strome (pictured) was previously vice-president of media services for the Americas at LVMH Moet Hennessy Louis Vuitton, and has also worked agency-side.

Based in New York, he will be responsible for supporting the London-headquartered company’s North American client portfolio and providing media expertise to clients in areas including media operating model design, pitch management and data.

Graham Brown, co-founder at MediaSense, said: “David’s credentials in marketing communications, media operations and digital transformation are world-class. With diverse experience across business sectors in both client and agency roles, David brings a wealth of knowledge to MediaSense. I’m thrilled we have a dedicated and leading, US -based practitioner to offer to clients.”