NEWS7 February 2020
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
Insight & Strategy
Columnists
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
US – Experience management company, Medallia, has bought video feedback platform LivingLens for $26m in cash.
The acquisition is expected to close in February 2020, subject to customary closing conditions.
LivingLens was founded in 2014 in Liverpool by Carl Wong (pictured) and David Woods – it now has offices in London, New York and Toronto. Its video intelligence platform transforms video signals to speech, emotion and sentiment, for customer and employee insight.
Wong, chief executive officer for LivingLens, said: “Hospitality, travel, retail, consumer goods, auto, technology, financial services and telecommunications companies all use video feedback to better understand their product, customer and employee experiences in live-time.
“We are thrilled to become part of the Medallia family and provide our customers with the world-class customer insights they need to transform their businesses.”
Leslie Stretch, president and CEO of Medallia, added: “With 3.5bn global smartphone users and 54% of all mobile brand experiences being video and image-based, it is vital to capture this exciting feedback signal. Today nearly 70% of our solicited feedback is sent via mobile
“Our acquisition of LivingLens will give our customers in all industries the ability to leverage video feedback alongside social, voice, app and web in Medallia’s leading experience management solution.”
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
From the latest @ImpactMRS, a Brexit agreement for data transfers between the UK and the EU was agreed last year –… https://t.co/yTomjwlmsd
Covid-19 communications 'created misunderstanding', finds inquiry https://t.co/pzRds1IB1I #mrx #marketresearch
Stravito launches visual insights tool Atlas https://t.co/0jmpAyaJy9 #mrx #marketresearch
The world's leading job site for research and insight
Hasson Associates
Qual Research Manager – Crime, Cohesion and Security
£38000–43000
Resources Group
Associate Director (Analytics/Data Science) – Customer Insights Consultancy
To £60,000
Hasson Associates
Strategic Client Development Director
£50000–60000
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
Related Articles
RT @ImpactMRS: A Brexit agreement for data transfers between the UK and the EU was agreed last year – how might it affect the data analytic…
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments