NEWS11 July 2016
UK – Creston-owned research agency Marketing Sciences has appointed Nicola Gibbs as a research director in its FMCG division.
Gibbs (pictured) joins the company from SABMiller where she was global research capability manager. Prior to that she was head of consumer insight & planning at Bacardi in Northern Europe.
As part of the product and sensory team working with leading FMCG manufacturers, she will work with Marketing Sciences clients to develop their product-based marketing and strategy.
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