NEWS11 July 2016

Marketing Sciences expands FMCG team

FMCG News People UK

UK – Creston-owned research agency Marketing Sciences has appointed Nicola Gibbs as a research director in its FMCG division.


Gibbs (pictured) joins the company from SABMiller where she was global research capability manager. Prior to that she was head of consumer insight & planning at Bacardi in Northern Europe.

As part of the product and sensory team working with leading FMCG manufacturers, she will work with Marketing Sciences clients to develop their product-based marketing and strategy.