NEWS26 February 2010

Maritz’s Sant on ‘the gatekeepers of all information’

Video

Maritz Research’s Roger Sant is the latest interviewee to put himself into the Research Spotlight.

Sant is a harsh critic of poor survey design and envisages a future where researchers are the guardians of information and data flowing in from a host of diverse sources.

Video:

Roger Sant

Note: Some of you may have to use stereo headphones to listen to this video. Apologies for the inconvenience.

@RESEARCH LIVE

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