LRWTonic hires two directors

Wintersgill joins from Quadrangle while Long (pictured) was previously at The Mix. 

The agency, which was known as Tonic before being acquired by Lieberman Research Worldwide, has also hired Lukas Steinberg, Jenna Meunier and JJ Tomlinson as research associates. 

“Becoming part of the LRW family has been a huge success for Tonic," said Nick Priestley, general manager of LRWTonic. "The opportunities to work with their vast array of clients has certainly validated the move and the teams in London have integrated pleasingly well and quickly, not only at strategic and operational levels but culturally too.”