Livepanel updates synthetic data platform
Among the changes, clients can now use census data to augment further cases of survey data and boost specific quota groups within a data set.
The SaaS version of Livepanel’s synthetic responses platform allows users to generate synthetic responses based on real user data or incomplete questionnaires.
The company said the changes meant the ‘N-Infinite’ platform could now be used across a wider range of projects.
Leonardo Valente, founder and CPO, Livepanel, said: "We have been working hard behind the scenes to make our N-Infinite platform more accessible for more clients across more projects.
"While we believe strongly that using primary, personality profiling is the best way to augment survey data, in many cases this is not possible and these new solutions are now robust enough to be used within acceptable error levels."
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments