Khan to lead insight at INTO University Partnerships

UK – Pearson global insight director Parves Khan is joining education company INTO University Partnerships as global vice-president of market and consumer insight.

Parves Khan

Khan (pictured) has led the research and insight function across Pearson's digital learning portfolio, qualification and assessment business since 2018.

Prior to joining Pearson, she was group head of research and insight at Ageas Insurance.

At INTO University Partnerships, Khan will lead a newly created insight function, responsible for forming a team of market researchers and data scientists who will use insight to inform the company’s brand, product portfolio and business strategy.

She takes up the role effective from 5th April. 

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