Karen Kornbluh joins Nielsen

US — Nielsen has announced that Karen Kornbluh has joined as its executive vice president of external affairs.

Former Organisation for Economic Cooperation and Development (OECD) ambassador Kornbluh will lead Nielsen’s global work in a number of areas, including government and public affairs and services, privacy strategy, corporate social responsibility and multicultural market development.

She will be based in Washington D.C. but will split her time between there and New York.

“We are delighted to have Karen join us,” said Nielsen CEO Mitch Barns. “Her unique experience spanning government and international policy, and her insight into our Watch and Buy segments and data privacy will be invaluable to our work of providing our clients with the most comprehensive understanding of consumers.”

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