Joseph Cesaria joins Ipsos OTX MediaCT
Cesaria joins from InsightExpress where he served as group director of media research, and previously worked as director of client development for Ipsos Insight.
When he was last with Ipsos he was responsible for identifying and developing new business in specific industry sectors including financial services, telecoms, consumer packaged goods and media.
Ipsos OTX MediaCT president Bruce Friend said: “Joe Cesaria is an experienced and accomplished market researcher who understands the complexities and challenges faced by companies in the media business. I am confident that he will help connect our clients to the research solutions they need to drive their business forward in an ever-changing landscape.”
Cesaria will be based at the firm’s New York office.

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments