Isentia appoints Yu as general manager, Hong Kong
Yu joins from Asia Inflight, where he had worked from 2007, starting as advertising manager and working up to general manager.
In his new role, Yu will take ownership of managing Isentia’s operation in Hong Kong and driving business development in the region.
"Our growth has been so exciting and more space is critical to continue to support that growth," said David Liu, Isentia Asia chief executive.
“Alex’s extensive industry knowledge in media and B2B marketing are going to help us accelerate the business development, and further enhance our market position in Hong Kong.”
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments