Invade and QPSMR partner on CATI
The partnership will integrate QPSMR’s computer-assisted telephone interviewing (CATI) with Invade’s predictive dialling technology, which is used to automatically dial numbers and connect interviewers for telephone-based research.
Mark Baker, general manager at Invade, said: “This integration opens up a number of new opportunities and continues the journey Invade is on with its partners to enhance the solutions we can offer.”

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments