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NEWS24 May 2004

Industry survey gets underway

Full service agency, RSM this week launched the fourth wave of its "Research Professionals' Online Survey" and is calling on Research magazine readers to take part. The study hopes to gauge opinion on the current state of the market research industry.

Questions look at whether both agency and clientside researchers have experienced a rise or fall in MR budgets in the past few months, and whether these are likely to improve or not in the near future. It also asks what industry sectors are commissioning the most research and which ones stalling, and where likely growth will come from.

To take part, click here to visit the survey homepage. Results will be presented in a forthcoming issue of Research.

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