De Chaunac’s move to the US is part of the brand engagement network’s international development which has involved a reorganisation of the global team following president and global CEO Lucien Boyer’s relocation to London at the beginning of the year.

De Chaunac’s global role will continue to focus on commercial growth and partnerships from its 35 offices in 24 countries. Havas SE has offices in four US cities: Havas SE in Miami and Ignition, its experiential marketing agency, in Atlanta, Chicago and New York City.  

Havas SE’s global network is part of the Havas Media Group and delivers a variety of sports and entertainment services including strategy, research, brand communication, content and live experience.  

“We began to extend our footprint in North America with the acquisition of Ignition a couple of years ago, and my move closer to our regional teams was the next logical step to grow our offer, with a particular focus of bringing our full sponsorship consulting services to North America, to take advantage of all of the opportunities present,” he said.