Havas acquires Indian health comms agency

Sorento will integrate the Havas Health & You business unit and be rebranded Havas Life Sorento as part of its expansion in the region.

Sorento’s client base includes Abbott, Johnson & Johnson, MSD and a number of local pharmaceutical companies.

Susan Josi and Sangeeta Barde – Sorento’s co-founders and managing partners – will continue to head the team of more than 70 and will now report to Charles Houdoux, CEO, Havas Health & You APAC. They will work closely with local Havas India management for day-to-day operations.

Yannick Bolloré, CEO, Havas Group, said: "The team will partner with Havas Health & You India to create a broader health-and-wellness offering in the region for our existing global clients and provide a new infusion of energy that will allow us to expand our APAC capabilities."