GuineaPig waives fieldwork fees during Black History Month
The firm has said it will offer 100% off fieldwork fees within its control for UK qualitative and quantitative research studies, valid during October.
Theo Francis, managing director, GuineaPig Fieldwork, said: "We believe the voice of black people in the UK goes unheard far too often. This initiative won't change that reality overnight but if it inspires even a few more studies researching this demographic, it’s a step in the right direction."
Francis said some of the company’s suppliers have committed to matching its offer.
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