NEWS4 September 2014

Guerin named as president of Ipsos Loyalty US

North America People

US — Alexandre Guerin has been promoted to the role of president of Ipsos Loyalty in the US.

Guerin, who has been with the company since 2006 and was previously managing director of Ipsos Loyalty in France, will oversee the strategic direction and growth for the company’s loyalty business across the country.

He replaces Matt McNerney, who was made president of Ipsos MarketQuest in the US in January of this year.