NEWS12 March 2013
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
GERMANY — GfK has confirmed a 10.2% rise in sales last year to €1.5bn, exceeding its own target of 9% growth.
The company claimed the results as vindication that its ‘Own the Future’ corporate strategy – which reorganised the business into two distinct parts, focusing on consumer choices and consumer experiences – was beginning to bear fruit.
Organic growth was 3.1%. Adjusted operating income was €187.8m, compared to €187.7m in 2011. The margin fell from 13.7% to 12% last year.
“For GfK, last year was dominated by restructuring and digitisation. We have successfully integrated and harmonised our product portfolio across all sectors and regions,” said CEO of GfK Matthias Hartmann.
The company released its preliminary full-year results in January.
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
Related Articles
The world's leading job site for research and insight
Resources Group
Insight Manager (Client Side) – Not-For-Profit/Sustainability
To £55,000
Spalding Goobey Associates
Research Manager – Quantitative Research – High Quality Insights Consultancy
£42,000 to £52,000 + Benefits
Resources Group
Account Manager – Online Market Research Platform
£35–50,000 plus strong bonus!
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments