NEWS8 September 2010
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
NEWS8 September 2010
The conference, sponsored by Consensus, was chaired once again by financial journalist Richard Young who artfully engaged the delegates and brought the entire room together to examine and discuss how insight is being used to better understand and communicate with customers in our post-credit crunch world.Highlights at the event this year included a very compelling presentation by Roger Donbavand, director at BDRC, and Professor Nigel Waite, chair of the financial services research forum at Nottingham University Business School. They spoke about rebranding and repositioning to re-attract customers and investment.
The conference, sponsored by Consensus, was chaired once again by financial journalist Richard Young who artfully engaged the delegates and brought the entire room together to examine and discuss how insight is being used to better understand and communicate with customers in our post-credit crunch world.
Highlights at the event this year included a very compelling presentation by Roger Donbavand, director at BDRC, and Professor Nigel Waite, chair of the financial services research forum at Nottingham University Business School. They spoke about rebranding and repositioning to re-attract customers and investment.
Green shoots and the post-credit-crunch market: How research should respond to new market conditions
Financial Services Research
Mending broken trust: Rebranding and repositioning to re-attract customers and investment
Financial Services Research
0 Comments