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NEWS10 August 2011

Fieldwork providers Rosslyn and Viewpoint merge

M&A UK

UK— Sister fieldwork providers Viewpoint Field and Rosslyn Research have merged to become Viewpoint Field & Studios.

Gale Blears (pictured), formerly managing director of Viewpoint, will be CEO of the new firm. Julian Green, formerly managing director of Rosslyn, has left the business.

The two companies have been working out of the same offices since April, after having both been acquired in January by Rivington Street Holdings (RSH) from previous owner IQ.

The firm said the decision was made due to “large areas of crossover” between the two businesses, which have been working alongside each other for many years.

Blears said: “WIth the backing and support of RSH, we are strengthening our investment in staff and in our field and studio offerings.”

Amit Pau, chairman of Viewpoint Field & Services and UK CEO of RSH, said the business was now in “a far stronger position” than it has been for years.

@RESEARCH LIVE

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