NEWS8 October 2010
US— E-Rewards has completed its acquisition of social media sample supplier Peanut Labs, which has become a subsidiary of the online fieldwork agency with immediate effect.
The deal was announced at the end of September when E-Rewards said that it would merge Peanut Labs into online panel firm Research Now.
The social media sampling firm will operate as Research Now – also the global trading name for E-Rewards Market Research – from 2011.
Research Now is led by Chris Havemann (pictured).
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