Burnham (pictured), who officially joined the company at the beginning of January, previously worked at Ipsos as UK board director, spending more than 10 years in a variety of roles at the firm.

Other prior experience includes spells at Hall & Partners, Millward Brown and Kantar Worldpanel.

In her role as client consultant, Burnham will support UK-based and international clients with strategic brand and communication challenges.

DVJ Insights is a market research agency specialising in brand, communication, innovation and shopper research. It has offices in countries including the UK, Germany, Spain, Norway, Denmark, Sweden and the Netherlands.

Jemma Toynebee-Smith, managing consultant of the UK at DVJ Insights, said: “Lucy’s experience across the breadth of market research, combined with her strategic leadership background, makes her a valuable addition to our UK team.” 

Burnham added: “After many years in senior management roles, I’m excited to be back in a position where I can work directly with clients again, helping them translate insights into clear decisions and growth opportunities.”