NEWS19 December 2017

Delineate makes three new hires

B2B Media News People UK

UK – Research and insights agency delineate has appointed three new hires to lead the development of custom research and content services for marketing and PR agencies.

Tracy Hubbard has been appointed as a senior director to build the custom research practice at the agency. Hubbard’s prior experience includes senior roles at Edelman Berland, Ipsos, GFK, and NFO. Most recently, she was research director at Revealing Reality.

Susann Jerry joins delineate as a partner to head the media and content arm, leading the delivery and execution of creative strategies. Jerry is a marketing communications consultant with B2C and B2B experience in agency and client-side roles.

The company has also appointed Steffan Evans as digital research executive to support thought leadership projects and media measurement and analytics programmes.

Delineate, which launched in September, has offices in London and Manchester. Clients include Tyto PR, Porter Novelli, Hotwire and MullenLowe Salt.

Delineate chief executive James Turner said the appointments would allow the firm to help its clients "solve strategic challenges by providing the tools to generate insights that lead to well-researched communications that give clients their desired outcomes."