She reports to Decipher president Kristin Luck and will drive internal and external communications, run company events and trade shows, and manage relationships with advertising, marketing and communications partners.

Andre will also be responsible for strategic communications planning, budgeting, and tracking ROI for national and international marketing projects.

Luck said: “As we continue to grow and expand Decipher’s core product offerings, having someone like Michelle on our team will take our strategic marketing communications to the next level.”