NEWS17 October 2014

Counter Intelligence Retail picks Confirmit

News UK

UK — Retail consultancy Counter Intelligence Retail (CIR) has selected Confirmit Horizons for its data collection platform.

Confirmit Horizons will provide CIR with customised live checks on data as it is collected and allow complex questionnaires to be created.

CIR required a software platform to support its market, shopper and consumer research projects with tailored data analysis and reporting.