NEWS29 April 2014
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Insight & Strategy
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US — Digital media measurement firm comScore has reported a 14% increase in first-quarter revenue to $76.9m, while cutting its losses from $2m a year ago to $782,000.
Subscription revenue grew by 18% to $69.1m, while project revenue fell 14% to $7.8m. New customer revenue also declined, by 11.3% to $7.1m, however existing customer revenue increased 17.3% to $69.8m, while international revenue improved 12.4% to $22.7m.
ComScore CEO Serge Matta said: “I am proud of the strong growth we drove in revenue. Our strategic priorities continue to gain momentum, as demonstrated by our recently announced long-term partnership with Yahoo to provide TV comparable metrics on digital, video and mobile analytics to their global advertiser base.
“Our product teams are hard at work, with the Google vCE development and integration, and the syndication of our Total Video measurement solution, all expected to be on-time before the end of the year. We remain focused on driving the business forward with sharp execution and a strong value proposition for our clients, partners and shareholders in 2014 and beyond.”
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