ComScore posts record revenue but deeper loss in Q3
Revenue climbed 29% as losses increased from $2.1m to $3.9m, which the firm attributed to costs of around $5m related to litigation, acquisitions and restructuring.
In August the firm was sued over alleged secret downloads of tracker software – claims that are “without merit” the firm says. It was also sued and is counter-suing Nielsen over patent infringement claims. ComScore bought the ad verification firm AdXpose this summer.
Discussing the Q3 results, president and CEO Magid Abraham noted the addition of 64 new customers during the quarter and that the level of revenue coming from outside the US had grown 77% and was now responsible for 27% of sales.
He said: “Customer satisfaction levels remain high as demonstrated by renewal rates that were above our historical benchmark of 90%, or higher on a constant dollar basis, and which reached a record renewal level for the company.”
Looking ahead, Abraham said the firm was “very positive” about the firm’s future and anticipated that full-year revenue would come in at between $232.9m and $233.5m, but with a pre-tax loss of between $14.8m and $15.4m.

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments