The company’s latest financial results covering the first three months of this year said that net losses were up from $4m in the same period of 2025.

Revenue was at $85.3m for the first quarter, compared with $85.7m in 2025, and there was also an adjusted EBITDA (earnings before interest, tax, depreciation and amortisation) of $5m compared with $7.4m a year ago.

The 0.5% fall in revenue was attributed to flat content and advertising measurement revenue, with higher revenue from a 30% rise in cross-platform solutions growth offset by a fall in syndicated audience offerings.

Research and insight solutions revenue decreased 2.7% from Q1 2025, primarily due to lower deliveries of certain custom digital products.

The results come after Comscore saw its full-year revenue for 2025 increase to $357.5m compared with $356m in 2024, with its losses also reducing compared with the previous financial year. However, the company also saw fourth quarter revenue drop year-on-year.

Jon Carpenter, chief executive at Comscore, said: “Our results in the first quarter reflect the ongoing transition of Comscore’s business mix, with declines in traditional measurement products offset by growth in cross-platform and local TV.

“Looking forward, I remain bullish on continued cross-platform growth and our efforts toward establishing Comscore as the standard for modern measurement.”