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NEWS2 November 2011 gets funding for data analytics

Financials North America

US— Data analytics firm has been awarded $3.15m in a series A round of funding led by Avalon Ventures and Bullpen Capital.

Techcrunch reports that the firm, founded by David Bayer and Dave Fowler, has now received $4.38m in investment since it launched last year. The company describes itself as “Google Analytics for Business Data”.’s technology works by connecting to a company’s internal database, allowing anyone in the company to create real time visualisations of business information.