NEWS1 October 2015

BritainThinks appoints Brady as research director

News People UK

UK — Insight consultancy, BritainThinks, has appointed Lucy Brady as its new research director.

Brady (pictured) joins BritainThinks with 13 years of research experience on both agency and client side, across the public and private sectors. She worked with BritainThinks founders, Deborah Mattinson, Viki Cooke and Ben Shimshon, when they were all at Opinion Leader Research.

Most recently Brady was head of insight at Allianz Insurance and before that she was senior associate director at TNS BMRB. Brady has worked with clients such as HMRC, DECC, the FSA, Sainsbury’s and Philips on a range of quantitative, qualitative and deliberative projects.

Brady also brings extensive experience in communications and behaviour change evaluation, having managed research and evaluation for the Change4Life campaign at the Department of Health.