Orosnjak comes most recently from Millward Brown. Prior to that she was a research director at Hall & Partners.

“I am excited to rejoin the team at Hall & Partners and look forward to building on the current momentum with future success,” Orosnjak said.

UK managing partner, Caroline Frankum, added: “Having top talent like Branka return to us is a strong indication we’re succeeding in our goal of having an engaging and inspiring workplace that promotes creating the best work on behalf of our clients.”