The round raised $33m, which Brandwatch has earmarked to accelerate development of its core technologies and products, and to fund the opening of more offices following its expansion to Singapore in June of this year.

The financing was led by new investor Partech Ventures, with participation from Highland Europe and Nauta Capital.

“We decided to invest in Brandwatch because of its incredibly strong vision, technology and team,” said Omri Benayoun, general partner at Partech Ventures and new board member of Brandwatch. “Social data is driving the future of every business function from marketing and sales to customer service. We are very proud to partner with the worldwide leader to tackle this massive opportunity.”