NEWS9 November 2012

Borderless Access adds US and UK-based personnel

North America People

US— Online research agency Borderless Access has appointed Matt Gershner and Matthew Hurst in sales roles in the US and Europe respectively.

Gershner, who joins as VP of sales, will be responsible for business development in the eastern US and Canada while Matt Hurst has been given the role of AVP of sales with a remit for Europe.

Gershner (pictured) was previously with E-rewards while Hurst has had spells with Toluna and Tpoll Market Intelligence.

Rachika Gupta, president Borderless Access Panels, said: “As we establish a strong presence in emerging market panels, the experience, perspective & relationships that our sales leads bring to the table becomes even more important. We feel fortunate to have their experience not only in business development, but team building on our side. “