NEWS6 April 2016
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NEWS6 April 2016
UK — Predictive data analytics and activation company Black Swan has hired former Edelman Berland European COO James Turner (pictured) as chief insight officer.
Turner has been hired to form an insight division at the company.
Also joining the insight team are Chris Bunyan, who joins from Kantar Media to build the client services function for Black Swan’s Nest platform; Nick Peppiatt, who joins from GfK as insights manager; Katya Euser, who joins from Ogilvy One; and Lauren Wardrope, who joins from Redwood as an analyst.
“At Black Swan we help our clients apply cutting-edge predictive analytics to solve their business problems – we are constantly exploring new ways to connect data, using data science alongside more traditional research techniques, to do this we need new tools and a world-class stellar team”, said Steve King, Black Swan CEO.
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