Bilendi expands UK team

The company has appointed Ian Roberts as sales director, responsible for managing business development and growing key accounts in the UK market. Roberts joins the company from IRB, where he was head of sales for EMEA. He previously held roles at Branded Research and Nebu.

Sarah Hillis joins as senior sales manager and will be focused on developing existing and new partnerships within the market research and corporate verticals in the UK. She previously spent 11 years at Nielsen in various research, account management and commercial roles.

Daniel Paraschiv has been hired as senior business development manager. Prior to joining Bilendi, he was head of business development at APAC-focused panel provider GMO.  

Charlene Adamah has also been appointed as senior key accounts manager. She was most recently part of the sales team at Dynata, and prior to that was a project manager at Research Now.

Daniel Cunill, director of services for market research in the UK, said: "Bilendi is continuously working to attract the best talent in the industry in order to provide the best level of quality and consultation to our clients."