NEWS5 September 2016

Bardega joins iProspect as UK CEO

News People UK

UK — Dentsu Aegis Network has appointed Stefan Bardega as CEO of iProspect UK. 

Iprospect crop

Bardega (pictured with Tracy De Groose, CEO of Dentsu Aegis Network UK & Ireland) joins the performance marketing agency from ZenithOptimedia, where he was most recently global chief digital officer.

In his new role, he will work closely with the existing iProspect leadership team to deliver the agency’s growth ambitions, as well as having group-wide accountability for accelerating digital capabilities and growth across the UK. 

"I am delighted Stefan is joining us at such an exciting time; his deep expertise, ambition and entrepreneurial spirit make him the perfect person to lead iProspect and our groups’ digital capabilities to even further growth and success,” said De Groose.