NEWS26 November 2019
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
NEWS26 November 2019
GERMANY – Market research platform Appinio has relaunched its app and consumer panel as it looks to expand its B2B business into other markets.
Founded in 2014 and headquartered in Hamburg, the company’s panel app contains gamification elements and rewards for users, and provides survey feedback from over 50 markets.
The app (screengrab pictured) is available to users in the UK and the DACH region (Germany, Austria and Switzerland). Appinio’s customers include VW, Unilever and Beiersdorf.
Following the relaunch, the company will focus on acquiring more users in the UK, with a view to expanding its B2B business there, and will also expand to the US and other European countries.
Jonathan Kurfess, founder and chief executive, Appinio: "With our fifth birthday, we have outgrown our start-up shoes. With the app relaunch, our focus is now on expanding our app into other countries."
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
The world's leading job site for research and insight
Resources Group
Research Manager – Varied projects including behavioural science!
£35,000 – £45,000 + strong benefits
Spalding Goobey Associates
Research Manager – International Strategic Comms
£40–48,00+ bonus and benefits
Resources Group
Account Manager – Online Market Research Platform
£35–50,000 plus strong bonus!
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research is the leading provider of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include . . .
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments