App Annie receives $6m finance boost
The company will use the new funding to expand into new app stores worldwide. In addition funds will be used to increase the company’s presence in the US, China and Japan, increasing the number of employees in its offices from the current 30.
“App Annie’s investors share our vision to establish a new global standard in app store market data, and collectively bring the expertise and networks required to accelerate our plans,” said Bertrand Schmitt, CEO, App Annie. “There is a clear need in the industry for high-quality market data, and many businesses depend on our data to succeed in the global app store economy. Within the next year, our customers can expect to see a whole host of new feature and platform integrations for App Annie products.”

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments