NEWS23 August 2011
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
Insight & Strategy
Columnists
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
US— ImpactRX has a new CEO, Gregory Ellis, taking over from Richard Altus (pictured) who leaves the firm four months after it was bought by the parent company of retail researcher SymphonyIRI.
Ellis is a former IRI executive and has also previously worked for Nielsen and Opinion Research Corporation. He was most recently a senior partner at digital marketing agency Rosetta, where he worked with pharmaceutical brands on patient and physician segmentations.
Rosetta was bought by Publicis Groupe in May.
ImpactRX maintains panels of physicians to monitor the effect that product promotions have on their prescribing behaviour. Symphony Technology Group bought a majority stake in the business in April, and the business is also part-owned by the drug company Merck.
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
It is important to recognise and embrace the benefits of working in the market research industry, writes Louise McL… https://t.co/r7qSMTIVKk
Course5 Intelligence secures $28m investment https://t.co/tPodAbFUx1 #mrx #marketresearch
Aspect to launch Manchester viewing facility https://t.co/9ZQBkbPRMN #mrx #marketresearch
The world's leading job site for research and insight
Hasson Associates
Head of Qual
£70000–85000
Spalding Goobey Associates
Research Director – Automotive
£65–£95,000 + Bens
Hasson Associates
Business Development Director
£55000–75000
RT @researchlive: MRS and MTab partner on training and certification https://t.co/r3ehEDDGRs #mrx #marketresearch
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments