Copping had worked with Alterline during her time at the National Osteoporosis Society on a research study into how osteoporosis affects people’s lives. 

“Having worked with Alterline, I was inspired by their ability to truly understand and portray what life is like for people with the condition through a range of innovative research techniques," said Copping (pictured centre). "I was also struck by their effective engagement of internal and external stakeholders and the great conversations they facilitated.”

Nick Carley, Alterline MD (pictured left) added: “I’ve worked with Nina for over two years as a client and admired what she has achieved so when I thought there was chance she might be persuaded to come and work with us I had no choice but to try and make it happen!”