PROMOTED CONTENT11 November 2021

quantilope Launches Automated Solution to Need-based Segmentation

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quantilope’s segmentation uses a need-based approach, meaning the method starts by capturing consumer responses to need-statements (asked through a MaxDiff to allow for tradeoff decisions).  The responses to these need-statements are then analyzed through a series of AI-driven algorithms on the backend, allowing our clients to focus the majority of their time on the actual results themselves. 

Qries

@RESEARCH LIVE

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