NEWS22 July 2021

Kantar Americas CEO departs

News North America People UK

US – Reed Cundiff, chief executive of Kantar Americas, has stepped down after two years in the role.

Cundiff (pictured) joined Kantar from Microsoft in 2019. He is leaving the business to ‘re-evaluate his personal priorities’, according to Kantar.

The company has not yet announced the appointment of a successor for Cundiff.

Kantar has undergone several changes in senior leadership in the 18 months since WPP sold 60% of the business to private equity firm Bain Capital.

At the start of July, the company appointed Chris Jansen as group chief executive officer after Alexis Nasard – the successor to previous longstanding chief executive Eric Salama – resigned after four months in the role.

In a trading update, Kantar said April revenue was up by 18% and May revenue up 21%, after adjusting for the disposal of its Health division.

A Kantar spokesperson said: “Earlier this year Reed started the process of re-evaluating his personal priorities. It was important to him though that he led our organisation to a good stage of recovery from the Covid-19 pandemic before taking his next steps. 

“We thank him for his passionate and considerate leadership, leading the business back to double-digit growth and his allyship during other societal shifts which we know had a lasting impact on colleagues. 

“We wish him every success for his future. We will announce a successor in due course.”