Cardlytics appoints McNab as president

US – Purchase intelligence platform Cardlytics has hired Ross McNab as president, North America Advertising.

Ross McNab_crop

Previously managing director for North America at MediaMath, McNab will join the executive leadership team and lead Cardlytics’ North America advertising team to build revenue growth. He will be based in its New York office.

McNab co-founded Kinected in 2012, which was then acquired by MediaMath. He was also director of global business development at MediaMind.

Lynne Laube, chief operations officer and co-founder, Cardlytics said: “Ross is an entrepreneur at heart and has a tremendous background in media and digital strategy.

“As we continue to evolve our advertising platform, we are extremely pleased to be expanding our leadership team with someone who already understands our business and where we need to take our platform to best serve our clients.”

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments


Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts