Clive Maclean has been drafted in to replace Raj (pictured), who has been in the role for the past three years.

Maclean previously ran his own consultancy and was chief marketing officer for Engauge Marketing. He’s also worked for The Marketing Store, Kestenbaum Consulting, FCB Direct and Leo Burnett South Africa.

Ron Bess, president and COO of Euro RSCG North America, said: “Clive not only understands the importance of the role of data and analytics, but he’s a leader in the digital space – something crucial to the success of every single one of our clients.”