NEWS14 July 2009

Singh named managing director of Euro RSCG Discovery

Data analytics North America People

US— Euro RSCG has named Jatinder Singh as managing director of its North American data analytics, CRM and behavioral marketing agency network Euro RSCG Discovery.

Singh (pictured) joins the firm from Universal McCann in New York where he was executive vice president and director of measurement and accountability. Before that he held leadership positions at Wunderman, OgilvyOne, Proximity Worldwide and RAPP in New York and London.

He will be based out of Euro RSCG Discovery’s Wilton, Connecticut office, reporting in to CEO Zain Raj.

Raj said: “The evolving landscape of marketing communications demands that we are more focused than ever on actionable insights. Jatinder’s ability to develop pragmatic, data-driven strategies to achieve demonstrable gains for our clients will be key to [our] continued success.”