BT’s Nicola Millard on social media, trendwatching and customer service
Her high-energy presentation lifts the veil on some of the work afoot at the technology giant surrounding social media and the Networking Experts project.
Millard was brought into the firm in a bid to “shake up” the firm’s “traditional” approach to customer relationship management.
She speaks with limitless passion about the projects close to her heart and this video, clocking in at nearly half an hour, is well a worth a look for those of you who want a glimpse of the future.
Video:
Nicola Millard
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments