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Illuminera launches behavioural marketing division

Marketing strategy consulting firm The Illuminera Group has launched a specialist marketing and behaviour change unit, Behave!

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Londoners on London: How Insight Sparks Important Conversations

According to Londoners, there is no other place in the world quite like London. It’s a vibrant, fun, diverse and stimulating place to live and work. Londoners don’t just recognise its diversity; they value it, celebrate it and believe in it. It’s how they identify with the city. The insight is that it’s the people, not the place, buildings or history that makes London, well, London.