NEWS6 August 2024
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NEWS6 August 2024
UK & US – YouGov has appointed former Kantar exec Marc Ryan as its chief product officer to lead its audience intelligence, brand tracking and behavioural tools, effective from 3rd September.
Ryan, based in New York (pictured), will set YouGov’s long-term product vision across its product ecosystem, including cross-product convergence.
He joins the company from Scuba Analytics, where he was chief product officer, and has previously held senior product and data roles at Kantar and Nielsen.
Ryan will report directly to YouGov chief executive Steve Hatch.
Hatch said: Steve Hatch, CEO at YouGov: “I’m thrilled to have someone of Marc’s deep experience in data, research, product, AI and leadership join as YouGov’s CPO. He has a proven track record of customer-centric innovation that delivers data products exceeding users’ needs and expectations. It is an exciting time for the industry as advances in zero party data and AI see clients demanding more from their research.”
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