NEWS9 January 2014
UK — YouGov has announced that it has acquired Asian research and technology company Decision Fuel.
According to the news release on the London Stock Exchange, “the acquisition is consistent with YouGov’s strategy of extending its reach to emerging markets.”
Decision Fuel has offices in Hong Kong, Shanghai and Singapore as well as its own proprietary platform for mobile-based research.
YouGov CEO Stephan Shakespeare (pictured) said: “Decision Fuel will help us to expand our Group’s business rapidly in the vital China and SE Asia markets that our clients are already asking us to serve.
“Decision Fuel’s mobile technology will also allow us to develop our mobile offering. We are very pleased to add Decision Fuel to our growing global network.”
The world's leading job site for research and insight
Hasson Associates
Associate Research Director
£40000–65000
Hasson Associates
Senior Research Manager / Associate Director
£300–300 per day
Spalding Goobey Associates
Director – Technically Superb Quantitative Researcher – Strategic Insight Consultancy
£70 – 90,000 + Bens
Featured company
-
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
© Copyright 2022 Research Live
1 Comment
Anon
8 years ago
Well, well, well... could this finally be the coming of mobile? If anyone's gonna make the long awaited breakthrough, I'd back the team that pushed online into the mainstream. Interesting times, best of luck.
Like Reply Report