NEWS1 March 2021

Walters joins Cubery as GM

Asia Pacific News People

AUSTRALIA – Tech market research agency Cubery has appointed Kantar’s Sam Walters as general manager, consulting.

Sam walters cubery_crop

Walters (pictured) was previously head of advertising research at Kantar, based in Sydney. Prior to that, he worked at BT Financial Group and Galaxy Research, now part of YouGov.

At Cubery, he will lead the company’s consulting division. 

Cubery is headquartered in Melbourne and specialises in advertising and product development research, working with clients in Australia, the UK, US and New Zealand.

Phil Toppi, managing director and founder, Cubery, said: “Sam’s appointment underlines our commitment to not only using technology and automation to make market research as accessible as possible, but also pairing this with the best thinkers in the advertising and product development space.”