NEWS2 November 2009

Visible Measures chosen for People’s Choice Awards task

New business North America

US— Web video measurement firm Visible Measures has been chosen to provide online viewing information for the People’s Choice Awards 2010.

It is the first time the awards – which are based on public votes for the year’s best films, music and television – have incorporated internet viewing data into the initial nominee selection process.

Fred Nelson, president of the awards, said: “The People’s Choice Awards have historically incorporated third-party data like national ratings averages, box-office grosses and music sales to decide on potential nominees.

“We are excited to integrate Visible Measures’ data and insights on music, television and movie audiences into the nomination process.”

@RESEARCH LIVE

1 Comment

11 years ago

So the awards have nothing to do with the peoples choice awards as the people don't get to pick them. I hope they get what they deserve and people won't watch this year in protest.

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